Press Room

Brasscraft Manufacturing Company Names New Vice President, Sales

George Werner Brasscraft VP of SalesNovi, Mich. (September 23, 2019) — Brasscraft Manufacturing Company, a leading provider of branded rough plumbing products, is pleased to announce the promotion of George Werner to the position of Vice President, Sales, effective immediately. In his expanded role, Mr. Werner will develop and implement strategies that position the company for profitable growth in all its sales channels.

Mr. Werner has 15 years of experience with Brasscraft Mfg. Co. Since 2011, he has held the position of Vice President, Retail Sales and in 2019, assumed additional leadership responsibility for the wholesale sales channel. Prior to these roles, he was the National Accounts Manager and Senior Director of Retail Sales. Before joining Brasscraft Mfg. Co, he held various wholesale and retail sales positions at Alsons Corporation.

“George has exceptional customer focus and the unique ability to rally teams in executing high-impact strategies that drive value for our customers and company,” said Tom Assante, President, Brasscraft Mfg. Co. “I am confident that his leadership will help us build on our strong brand position in the market.”

Mr. Werner earned his bachelor’s degree in business administration from Pennsylvania State University.

“I am truly excited about where Brasscraft Mfg. Co. is headed,” said Mr. Werner. “We have a strong legacy rooted in quality, reliability and service, and I am honored to be part of the team that gets to build on that.”

About Brasscraft Manufacturing Company

Brasscraft Manufacturing Company, a Masco-owned company, is a leading provider of branded rough plumbing products for use in the new construction and repair and remodel markets. Our portfolio of products includes water and gas controls, transports and service parts products sold under the BrassCraft®, Plumbshop® and Cobra® brands. Founded in 1946, Brasscraft is headquartered in Novi, Mich., and has manufacturing facilities throughout the continental United States.

About Masco

Headquartered in Livonia, Michigan, Masco Corporation is a global leader in the design, manufacture and distribution of branded home improvement and building products.  Our portfolio of industry-leading brands includes Behr® paint; Delta® and Hansgrohe® faucets, bath and shower fixtures; KraftMaid® and Merillat® cabinets; Milgard® windows and doors; Kichler® decorative and outdoor lighting; and HotSpring® spas.  We leverage our powerful brands across product categories, sales channels and geographies to create value for our customers and shareholders.  For more information about Masco Corporation, visit